By Siam 
Mariah Bird, known as Larry Bird’s daughter, has built a life that honors her family’s values while forging her own path in the world of sports entertainment. As the adopted daughter of NBA legend Larry Bird, she grew up in the shadow of basketball greatness, yet she has chosen a career behind the scenes, focusing on creating memorable experiences for fans. This biography explores Mariah Bird’s journey, from her early years to her professional achievements, showing why her story resonates with those interested in family legacies and personal independence.
| Attribute | Details |
| Full Name | Mariah Bird |
| Also Known As / Nicknames | N/A (prefers privacy) |
| Date of Birth / Age | Early 1990s (approximately 1991); about 35 years old as of 2026 (exact date not publicly available) |
| Birthplace / Hometown | Indianapolis, Indiana, USA |
| Nationality | American |
| Primary Occupation | Event Manager at Pacers Sports & Entertainment |
| Other Roles | Event Coordinator, Manager of Event Activations and Venues |
| Genres / Fields | Sports management, event planning in entertainment and basketball |
| Active Years | 2014–present |
| Breakthrough Year | 2014 (joined Pacers Sports & Entertainment) |
| Notable Works | Organizing Indiana Pacers events, NBA All-Star activations (2021) |
| Awards & Honors | Not publicly documented |
| Relationship Status | Single (no public relationships disclosed) |
| Children | None publicly known |
| Education & Training | Bachelor of Science in Recreation from Indiana University; attended Boston University; high school cheerleader |
| Official Social Media Handles | None publicly active |
| Estimated Net Worth | Approximately $950,000 (unverified estimate from career earnings) |
Mariah Bird entered the world in the early 1990s, adopted by NBA icon Larry Bird and his wife, Dinah Mattingly, shortly after their 1989 marriage. Growing up in Indianapolis, Indiana, she experienced a childhood shaped by her father’s fame but grounded in family privacy. Larry, a three-time NBA champion with the Boston Celtics, and Dinah prioritized a normal upbringing for their children, shielding them from the intense media spotlight that often follows celebrity families.
Her adoption story highlights themes of love and choice in family dynamics. Alongside her adopted brother, Connor, and half-sister Corrie (from Larry’s first marriage to Janet Condra), Mariah learned values like humility and hard work from her parents. These principles, drawn from Larry’s own modest roots in French Lick, Indiana, influenced her to pursue a life away from the public eye. Sources note that the Bird family emphasized education and independence, helping Mariah develop a strong sense of self despite her connection to basketball royalty.
Mariah’s educational path laid the foundation for her career in event management. She attended high school in Indiana, where she participated as a cheerleader, gaining early experience in team spirit and performance coordination. This involvement sparked her interest in the behind-the-scenes aspects of sports and entertainment.
After high school, Mariah enrolled at Boston University before transferring to Indiana University in Bloomington. There, she earned a Bachelor of Science in Recreation, focusing on areas like tourism, hospitality, and event planning. During her college years, she interned at Pacers Sports & Entertainment (PS&E), the organization overseeing the Indiana Pacers, where her father had served as president. This hands-on training provided practical skills in logistics and fan engagement, setting her up for professional success.
Mentors in her formative years likely included family members and industry professionals at PS&E, who recognized her organizational talents. Her education emphasized real-world application, blending classroom knowledge with internships that honed her ability to manage complex events.
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Mariah Bird’s career reflects a steady climb in the sports entertainment industry, where she has made her mark without relying on her father’s name.
In 2014, after obtaining her real estate license briefly, Mariah joined PS&E as an Event Coordinator and Special Projects manager. This role marked her entry into full-time professional work, building on her internship experience. She quickly demonstrated skills in organizing cheering, dancing, and fan activities during games.
By 2019, Mariah advanced to Manager of Event Activations and Venues, notably contributing to the 2021 NBA All-Star Game preparations. She coordinated downtown events and ancillary activities, ensuring seamless experiences for attendees. Her work at PS&E involves planning high-profile events for the Indiana Pacers, from game-day activations to community outreach.
A key turning point came with her promotion for the All-Star events, where she handled logistics for large-scale gatherings. This role showcased her attention to detail and ability to thrive under pressure, earning praise from colleagues for implementing major events smoothly.
Mariah collaborates with PS&E teams, including marketing and operations staff, to enhance fan experiences. Her partnerships extend to vendors and sponsors, fostering collaborations that align with the Pacers’ community-focused ethos.
While specific awards are not documented, her contributions have been highlighted in PS&E announcements, with executives noting her seamless event execution.
- Timeline of Career Highlights:
- 2010s: College internship at PS&E.
- 2014: Hired as Event Coordinator.
- 2019: Promoted to Manager of Event Activations.
- Ongoing: Oversees Pacers events and activations.
Mariah’s journey includes navigating the challenges of growing up in a famous family. One significant turning point was choosing privacy over publicity, a decision that allowed her to focus on personal development. Sources describe her as grounded, overcoming potential pressures by prioritizing authenticity.
She has faced the scrutiny that comes with her last name, but reports suggest she handles it with grace, drawing strength from family support. Her adoption experience fostered resilience, teaching her that family bonds transcend biology. These lessons have shaped her into a professional who values teamwork and humility.
Mariah maintains a low-key personal life, residing in Indianapolis to stay close to her work. She enjoys simple pleasures, like spending time with family and friends, and avoids the spotlight. Her relationship with her father remains close, built on mutual respect; Larry has been a guiding figure, emphasizing work ethic.
Outside her career, Mariah supports causes tied to community and sports accessibility, though details are limited due to her privacy. Hobbies may include wellness activities, reflecting her recreation background. She has no publicly known romantic relationships or children, focusing instead on career and family ties.
Mariah’s estimated net worth stands at around $950,000, primarily from her salary at PS&E. This figure, while unverified, accounts for her role in a major sports organization. Income streams include event management earnings, with potential bonuses from high-profile projects like All-Star events.
She has not ventured into public businesses, preferring stability in her current position. Her father’s influence may extend to smart financial choices, but she builds wealth through professional dedication rather than endorsements.
Did you know? Mariah was a cheerleader in high school, a fun contrast to her father’s on-court intensity. Another fact: She briefly held a real estate license before committing to events, showing her versatility.
While quotes from Mariah are rare due to her privacy, a PS&E executive once noted, “Mariah has seamlessly organized and implemented major events,” highlighting her impact. Lesser-known: Her work helps bridge the gap between athletes and fans, extending her family’s basketball legacy in subtle ways.
Larry Bird has three children: biological daughter Corrie from his first marriage, and adopted children Connor and Mariah with Dinah Mattingly.
Mariah serves as an event manager at Pacers Sports & Entertainment, organizing fan experiences and major events for the Indiana Pacers.
She coordinates activations and venues, contributing to game-day events and special projects like the NBA All-Star Game.
Larry lives a quiet life with Dinah in Florida, staying connected to his children, including Mariah, who works in Indiana.
Born around 1991, she is about 35. She holds a Bachelor of Science in Recreation from Indiana University after attending Boston University.
Mariah Bird is often considered Larry’s youngest, adopted in the early 1990s.
She is known as the daughter of NBA legend Larry Bird, but she has built her own identity in sports management.
She began with a college internship at PS&E, leveraging her recreation degree to enter event coordination.
Her promotions at PS&E and contributions to major events like the 2021 NBA All-Star stand out.
No public information suggests she is married; she appears to be single.
She continues her role at PS&E in Indianapolis, maintaining a private life.
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